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 Keyword research is the process of understanding the language your target customers use when searching for your products, services, and content It then involves analyzing, comparing, and prioritizing the best keyword opportunities for your website Why is keyword research important?Keyword Research Template Streamline and organize your keyword research with this free template (available in Excel and Google Sheets) Whether you're starting a new SEO project, want to improve your site's search traffic, or are looking for target keywords for a new piece of content, this template will help you do keyword research quickly and effectivelyThis keyword research template will give you everything you need to build a keyword research strategy that helps you be successful in 19 Because a lot has changed in the world of keyword research, especially in the last few years Please note that you need to use this template in conjunction with our (totally ungated) guide on how to do keyword researc